Does Active wear brands deserve better locations in malls?

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According to Forbes Most Valuable Brands list for 2015, Nike was ranked # 18 with a brand value of $26.3 Billion compared to #58 for Zara with $9.

As John Lewis reports its first ever loss and Rishi reveals a £5bn plan to rescue British high streets, how can brands prepare for the new normal?

Does Active wear brands deserve better locations in malls?

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Give your customers an experience rather than just a product!

As John Lewis reports its first ever loss and Rishi reveals a £5bn plan to rescue British high streets, how can brands prepare for the new normal?

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As John Lewis reports its first ever loss and Rishi reveals a £5bn plan to rescue British high streets, how can brands prepare for the new normal?

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