The Year Taylor Swift Made Friendship Bracelets Cool

We made friendship bracelets, we took the moment, we tasted it.
As Swift embarked on her Eras Tour in March 2023, the friendship bracelet — a longstanding tradition of girlhood — became a currency and a symbol of community, beyond Swiftie fandom, as concert fashion took on a new life.

Jennifer Garner shows off her friendship bracelets at Taylor Swift concert - Good Morning America

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The Year Taylor Swift Made Friendship Bracelets Cool, Friendship

The Year Taylor Swift Made Friendship Bracelets Cool, Friendship

Jennifer Garner Shows Off All the Friendship Bracelets Taylor

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The Year Taylor Swift Made Friendship Bracelets Cool

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Jennifer Garner Shows Off All the Friendship Bracelets Taylor

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