Thinx, Mischief Are Behind the Mysterious 'Moist Panties' Ads
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TikTok and OOH postings lead to conversation about menstrual care and stigma.
Mysterious TikTok and OOH postings lead to a conversation about menstrual care and stigma.
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Thinx, Mischief Are Behind the Mysterious 'Moist Panties' Ads
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Thinx, Mischief Are Behind the Mysterious 'Moist Panties' Ads
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Aaron Vittini (@AaronVittini) / X
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Thinx, Mischief Are Behind the Mysterious 'Moist Panties' Ads
Aaron Vittini (@AaronVittini) / X
![](https://static-prod.adweek.com/wp-content/uploads/2021/06/thinx-plus-size-campaign-2021-652x367.jpg)
Thinx, Mischief Are Behind the Mysterious 'Moist Panties' Ads
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